UMG LINKS WITH PODCAST PRODUCER
Universal Music Group is taking its artist rosters and catalog deeper into the world of podcasts with independent podcast publisher Wondery.
Podcasts produced under the new development agreement between the two companies will be available globally on any platform Wondery makes its content available. Wondery’s credits include Dirty John, Dr. Death and Gladiator: Aaron Hernandez and Football, Inc.
The podcasts will also become an incubator for UMG’s growing slate of film and television projects.
While no titles or projects have been announced, the goal for UMG is to provide fans and new audiences with deeper perspectives on artists, music and events that influence and shape culture. UMG has been developing and producing podcasts for local audiences since 2012.
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